Niching is a frequent dilemma for so many business owners. How do you choose a niche? How deep should you go? What if your niche doesn’t work? How do I start saying “no” to clients outside my niche? All of these questions seem to regularly hit my inbox. Niching is…
THE POWER OF EMPATHY IN BUSINESS // Michael Janda and Mario Quezada discuss the power of empathy in business. Understanding the perspective of your client, their customer, your employees and even your own position is critical to your success in any business endeavor.
HOW TO IMPROVE YOUR VIDEOS ON INSTAGRAM // Michael Janda and Diana Briceño discuss improve your videos on instagram. First of all, don’t be afraid to just use your phone. You don’t need fancy equipment to get started. Create a loose script…just a few bullet points to help you structure…
HOW TO HANDLE CLIENT OBJECTIONS // Michael Janda and Mario Quezada share their thoughts on how to handle client objections, rejections, and feedback. Don’t take your clients feedback at face value. Ask questions. Be sure you understand what they are really saying. And don’t let your clients get away with…
