Most creatives are afraid of being too salesy. And it’s costing them opportunities and revenue. Picture a scale.
On one side: the used car salesperson—pushy, desperate, annoying.
On the other side: the timid creative—polite, invisible, broke.
In the middle: sales done right.
The truth? It’s better to be one degree too salesy than not salesy enough. At least you’ll get noticed.
“Sell” is not a four-letter word. Selling doesn’t mean becoming a sleazy dirtbag knocking doors and annoying everyone you know.
It means believing in your offer enough to share it with confidence. Make something that benefits others. Then sell it like a wild banshee.
If you don’t sell, someone less talented but more confident will get the opportunities that could have been yours.
