Getting Started on Social Media with Michael Janda with Arcui Usoara // Many people feel like they have to have their whole strategy figured out before they start a social media campaign. On the contrary, you just need to get started. Start sharing. Don’t worry about engagement. Don’t worry about followers. Just start sharing content that is valuable to you and you will inevitably find people who feel it is valuable to them. Your first posts will be your worst posts ever. Start anyway. What are you waiting for? Start building your audience!