Some go swimmingly. Some are total disasters. When things go smoothly, we often think, “Check me out! I’m a total rock star!” When a project goes awry, we tend to point fingers at the client and say things like, “They don’t know what they are doing” or “This client is…
In order to close a sale, you must convince the client that you are the best choice to fulfill their needs, to solve their problem. Let’s breakdown how this should be done. Research: Once you have a lead for a new opportunity, start with some preliminary research. Ideally you should…
I hesitate to share some of today’s thoughts because this type of content seems to attract haters…or at least “spirited disagreers.” I’m not sure why that is, but it is true. So, if you disagree with any of these thoughts just know that they are truths to me, drawn from…
Many games have been invented during the history of the world. Out of curiosity I did a little research to discover which one originated first. There are a few options in the running and I’ve included the origin of a few other popular games, in case you’re interested. There is…
After a couple years of running my agency I started to find myself not enjoying the end of the year. Actually, I kinda started to hate it. When this started to happen, I couldn’t really pinpoint why I wasn’t feeling too “festive” during the holiday season, but I clearly see…
This week I decided to tackle how “Trying to sell $10,000 logos might kill your business.” This topic comes as a response to those of you who have heard a favorite thought leader tell you that you are not charging enough and you need to dramatically increase your prices… 10x……
During my 15 year agency run, I rebranded the company four times. If you’re reading this, perhaps you are exploring thoughts of a rebrand, but you’re a bit nervous about a potential downturn in work. Will the clients remember me? Will my SEO plummet? Will my workload decline? Will it…
It is no surprise that there are some concerns about short term economic health of the world. The stock markets are down. Energy costs are soaring. Inflation rates are the highest in decades. And the news media loves to tell you about it 24/7 because it will capture your clicks,…
